Other therapists often say: “In my area people don’t know much about alternative medicine, so it’s been slow to build a business.”
Their ads talk about the style of work they specialize in. So do their websites. And their profiles on Social Media. And yes, they do their best to educate people–about that specific system they are certified in. By giving talks at libraries, community centers, maybe even networking groups. Let’s say those are well-prepared, entertaining presentations that get people out of their chairs to experience their bodies like they never have before. Kudos! It’s important to get the word out. It’s just a frustratingly slow way to build a clientele.
SEO gets you booked much faster.
That’s what you get countless spam emails about: “After a thorough analysis of your company’s website,….” and then they tell you they will get you on page one on Google. Don’t hire the one who spams you!
The process to improve your ranking on Google is called Search Engine Optimization, SEO. It’s a big market, and can get expensive… but here’s how you get started for absolutely free.
